Drury Summer Showcase

Production agency Drury Design Dynamics hosts a summer school event each year featuring classes in the latest technology and emerging industry trends. This particluar year, they wanted to host a one-time expansion of the usual classrooom format that featured the work their partners and vendors. The goal was to demonstrate what a new type of special event could look and feel like, and establish the company as a leader in the latest trends of the special events industry.

Summer Mash Event : Entrance with graphic floor application, signage and furniture

Summer Mash Event : Stage view with graphic floor application, signage and furniture

Summer Mash Event : Flexible, modular, accordian furniture by MOLO

We decided on an organic, free-flowing floor plan with an open format agenda. We showcased unique activiations and special projects to encourage industry leaders, partners and clients to attend and participate. By also including fine art, interactive installations and more conceptual catering, we showcased how a prominant creative influence can create an environment that feels more positive, inspirational and even magical ✨️

Summer Mash Event : A Collaborative Story activation where each attendee wrote one line of a continuous story. When you sat down to write, you were only able to see one previous sentence. At the end, the full story printed out on the receipt printer to create a long and winding unique tale.

Summer Mash Event: Group Pilotage supplies drones and remote-controlled VR experience

Summer Mash Event: Graphic Floor Application as signage

Summer Mash Event: View from outdoor sculpture garden

Drury Summer Mash : Artists Rebecca Manson and Stefania Urist with their respective works

Summer Mash Event: Artist Stefania Urist with her glass installation “Painting with Light”

Summer Mash Event: “Window Dressing” by Stefania Urist

Summer Mash Event: Interactive installation, “2 Truths and A Lie”

Summer Mash Event: Interactive installation close up, “2 Truths and A Lie”

Summer Mash Event: Attendees design cubes at designated work table for interactive installation, “2 Truths and A Lie”

Summer Mash Event: Attendees walk through the installation & add their art

Summer Mash Event: Vendor and partner Public Matter created a modular, interactive LED wall titled Scratchbox, where attendees could draw or write in response to the event prompt, revealing multi-color light underneath

Summer Mash Event: Scratchbox in progress

Summer Mash Event: Scratchbox tools, closeup

Summer Mash Event: Guests collaborate on LED wall